OCT 2014: Product Invention
After hundreds of user touch-points researching habit formation, the first MOTI prototype is made.
JAN 2015: Alpha Testing
MVP creation and longer term testing.
MAR 2015: Beta Launch
First public release, gathering 2,000+ beta applicant agreeing to a $65 price point (with spending $0 in marketing).
NOV 2015: Highway1 Completion
Taking our beta units and re-engineering and testing them for at-scale manufacturing.
MAR 2016: Pilot Designs Ready to Go
Completely engineered CAD and custom circuit board ready for scaled production of the MOTI Pilot.
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